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Bloomin' Female Force Spotlight: Meet Alejandra Navarro of JXKS

Some businesses begin with a detailed business plan. Others begin with a simple passion that grows into something bigger over time. For Alejandra Navarro, founder of JXKS, it all started with a love of putting pen to paper.


Portrait of a smiling woman with black hair and red lipstick in a red dress, against blurred warm lights at night

What began as a lifelong habit of writing things down eventually evolved into a stationery brand designed to bring creativity, personality, and a little extra joy into everyday life. Through thoughtfully designed notepads and paper goods, Alejandra has created a collection that encourages people to slow down, organize their thoughts, and express themselves in meaningful ways.


Where Thoughtful Stationery Meets Beautiful Design


At its heart, JXKS is about more than paper products. It's about celebrating creativity in all its forms.


Alejandra's designs blend playful artwork, artistic expression, and functional design to create stationery that feels both practical and inspiring. Whether it's a notepad for organizing daily tasks or a colorful design that sparks creativity, every product reflects her love for the creative process.


"I turned my love for writing things down into a real business and launched my own stationery brand," she shares.



Life Beyond the Business


When she's not dreaming up new products, Alejandra can often be found exploring other creative outlets. Painting, dancing to salsa music, and diving into artistic projects help fuel the inspiration behind her work.


For her, creativity isn't something reserved for business hours—it's woven into everyday life.


That creative spirit shines through in everything she creates, from her stationery collections to the thoughtful details that make each design uniquely her own.


A Fun Fact You Might Not Know


Many entrepreneurs are passionate about the details, but Alejandra takes it to another level.


She admits she can happily spend hours obsessing over the tiniest design decisions—from fonts and layouts to colors and paper weight. It's this attention to detail that helps transform simple stationery into products that feel special and memorable.


The Soundtrack to JXKS


If her brand had a theme song, Alejandra chose "No One Noticed" by The Marías.


The dreamy, artistic vibe of the song perfectly reflects the creative energy behind JXKS—a brand built on thoughtful design, self-expression, and finding beauty in everyday moments.


Follow Along


I love celebrating women who transform their passions into thriving businesses, and Alejandra's story is a beautiful reminder that sometimes the things we naturally love doing can become something much bigger.


Be sure to follow JXKS to explore Alejandra's latest stationery designs and creative projects:


Instagram: @jxks__shop

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